cURL Error: 0{"id":2025,"date":"2025-05-23T21:50:20","date_gmt":"2025-05-23T19:50:20","guid":{"rendered":"https:\/\/roasclick.com\/?page_id=2025"},"modified":"2025-05-23T22:13:04","modified_gmt":"2025-05-23T20:13:04","slug":"mint-lily","status":"publish","type":"page","link":"https:\/\/roasclick.com\/index.php\/mint-lily\/","title":{"rendered":"E-commerce Jewellery Brand"},"content":{"rendered":"\t\t

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GOOGLE ADS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Revitalizing Mint & Lily's Google Ads Strategy: A Journey from Stagnation to 44.09% Revenue Growth<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Mint & Lily<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t $\"\"$ \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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An 8-figure revenue-generating brand store specializing in high-quality jewelry at affordable prices.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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OVERALL RESULTS IN JUST 2 MONTHS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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+44% generated in sales<\/div>\t\t\t
\n\t\t\t\t$ <\/span>\n\t\t\t\t0<\/span>\n\t\t\t\t USD<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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+12% conversion rate<\/div>\t\t\t
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Increased from a $222,940 USD and 3.37% conversion rate.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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The Challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Lack of Scalable Google Ads Performance:
<\/b>Despite multiple scaling attempts, the client was unable to improve Google Ads performance due to a poorly structured campaign and extensive inventory.<\/p>
Incorrect Conversion Settings:
<\/b>Conversions were set up incorrectly, assigning value to less meaningful metrics like page views.<\/p>
Transitioning to Performance Max:
<\/b>The client had no strategy to transition from Smart Shopping campaigns to Performance Max, causing further complications.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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OUR APPROACH & STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We took a data-driven approach to restructure the campaigns, optimize conversions, and transition smoothly to Performance Max, all while keeping an eye on budget allocation and ROI.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t Apply to work with us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Conversion Optimization:\u00a0<\/b>Reviewed and set the right targets and values for all conversions.<\/p>
Market & Keyword Research:\u00a0<\/b>Conducted extensive market and keyword research to align Google Ads with other marketing channels.<\/p>
Budget Analysis:\u00a0<\/b>Analyzed budget distribution among all campaigns and products.<\/p>
Campaign Segmentation:\u00a0<\/b>Split campaigns into product categories and performances, allowing for more precise bidding strategies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Winner Testing:\u00a0<\/b>Introduced a \u201cwinner testing\u201d campaign to identify high-performing products that were previously overlooked.<\/p>
Branded Campaigns:\u00a0<\/b>Optimized branded campaigns by raising the target ROAS and fixing keyword matching, resulting in a 4x increase in ROAS.<\/p>
Transition to Performance Max:\u00a0<\/b>Assisted the client in transitioning from Smart Shopping to Performance Max campaigns smoothly.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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BEFORE AND AFTER<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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The Results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Comparing first two months of results to the previous period:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t $\"\"$ \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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In just one month, we increased the revenue from Google Ads by 21.44%, generating $128,928.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t $\"\"$ \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Over the first two months, we further increased the revenue by 44.09%, amounting to $321,236, while also improving the conversion rate by 12.56%.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t5X YOUR E-COMMERCE ROAS\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\tAre you one of our next success stories?\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t Apply to work with us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"
GOOGLE ADS Revitalizing Mint & Lily’s Google Ads Strategy: A Journey from Stagnation to 44.09% Revenue Growth Mint & Lily An 8-figure revenue-generating brand store specializing in high-quality jewelry at affordable prices. OVERALL RESULTS IN JUST 2 MONTHS +44% generated in sales $ 0 USD +12% conversion rate 0 % Increased from a $222,940 USD […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2025","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/pages\/2025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/comments?post=2025"}],"version-history":[{"count":76,"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/pages\/2025\/revisions"}],"predecessor-version":[{"id":2182,"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/pages\/2025\/revisions\/2182"}],"wp:attachment":[{"href":"https:\/\/roasclick.com\/index.php\/wp-json\/wp\/v2\/media?parent=2025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}